From Wales Bonner x MoMa to Shayne Oliver: Museums championing fashion designers ...Middle East

Cultural relevance is key to being a successful fashion designer in 2023. The multifaceted role has never only been about craftsmanship; labels also need to be positioned comfortably in the zeitgeist to sell. As the domination of streetwear has proven, the social connotations of clothing often hold more weight than the designs, so it is crucial that houses build their identity through cultural capital. Doing just that, this week’s brand collaborations reflect a rise in fashion designer-led exhibitions. The Museum of Modern Art has invited It-girl menswear creative of the moment Grace Wales Bonner to curate an exhibition, while Robyn Lynch has been commissioned by London’s Now Gallery. And in

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From Wales Bonner x MoMa to Shayne Oliver: Museums championing fashion designers ...Middle East

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