Fandango CEO Will McIntosh on How Loyalty Programs, Pre-Ordering Concessions and Alternate Content Can Revive Moviegoing ...0

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Fandango CEO Will McIntosh on How Loyalty Programs, Pre-Ordering Concessions and Alternate Content Can Revive Moviegoing
source : Variety ( Middle East ) () 19
Fandango would like to be the one-stop shop for all things movies. Will McIntosh, the CEO of the company, argues that Fandango has moved far beyond selling movie tickets. Thanks to a series of acquisitions, it now owns Rotten Tomatoes, an aggregator of film reviews, and Vudu (rechristened Fandango at Home), which sells and rents […]

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