Why RevPAR Doesn’t Tell the Whole Story ...Middle East

When it comes to measuring the success of a hotel, RevPAR (Revenue Per Available Room) often takes center stage. It’s a simple metric: total room revenue divided by the number of available rooms. But here’s the catch—focusing solely on RevPAR is like judging a restaurant’s success by its appetizers alone. There’s more to the story, and this is where metrics like TRevPAR (Total Revenue Per Available Room) and GOPPAR (Gross Operating Profit Per Available Room) step in to paint a fuller picture.

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Why RevPAR Doesn’t Tell the Whole Story ...Middle East

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