Omnicom, Interpublic CEOs Say Merger Is Bet on Madison Avenue Future Filled With AI and Ad Tech ...Middle East

Top executives from Omnicom Group and Interpublic Group made a case Monday for a proposed merger of ad-industry giants that would create a company that exceeds the size of two main rivals and is better equipped to handle some of the big challenges facing the industry in the not-too-distant future. In era when creating content […]

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Omnicom, Interpublic CEOs Say Merger Is Bet on Madison Avenue Future Filled With AI and Ad Tech ...Middle East

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