Interpublic Group Sells Deutsch, Hill Holliday to New Zealand’s Attivo Group ...Middle East

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Interpublic Group Sells Deutsch, Hill Holliday to New Zealand’s Attivo Group
source : Variety ( Middle East ) () 31
Advertising giants like Interpublic Group thrived for decades by scooping up top ad agencies and combining them into massive marketing-services conglomerates. Now Interpublic is unloading two of its best-known agency assets as the sector focuses more on technology and less on traditional creative services. Interpublic Group has sold Deutsch, a scrappy creative firm built by […]

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