From Loewe to Swarovski, hand-painted murals get a luxury upgrade ...Middle East

The advent of anamorphic advertising hails exciting prospects for brands. But where does it leave age-old crafts like hand-painting murals? “Hand-painted advertising has experienced a global resurgence, and its momentum, further buoyed by social media, shows no signs of waning. These murals are a testament to human artistry, offering a tangible, authentic touch that resonates deeply with audiences,” Eric Sas, co-founder and CEO of anamorphic 3D technology company BCN Visuals, tells Jing Daily. Recommended ReadingWhat will street advertising look like in the digital era?By Bethanie Ryder Handcrafted murals, for example, have recently experienced virality. Their popularity shows that there’s s

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From Loewe to Swarovski, hand-painted murals get a luxury upgrade ...Middle East

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