Beema: Challenging the status quo ...United Arab Emirates

"At Beema, we believe insurance should be helpful, fairly priced, and easy to understand,” says Nicola Garelli, CEO of Beema. “We are doing it by solving two core elements that have been lagging behind in the industry: product innovation and pervasive technology. “With our innovative Pay-per-kilometre car insurance, we created a protection that goes beyond the vehicle, keeping people on their feet. Customers who are driving less shouldn’t be paying as much as someone covering five times the mileage. Therefore, we’ve developed the mechanism of cashback, where our customers get all the protection they need and earn back a part of their premium. “Our goal is to keep our customers moving, no ma

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