Over the past few years, theatre professionals have been taking bold steps to draw new audience members to the West End. From casting popular on-screen actors like Tom Holland and Sigourney Weaver in starring roles, to using cameras in new and innovative ways in productions like Kip William's The Picture of Dorian Gray, the West End has been evolving to reach a new audience.
Now, Jamie Lloyd has taken this to the next level by giving the general public a taste of his production of Andrew Lloyd Webber's Evita, the most talked-about show on the West End, for free.
Despite having only opened in June, Jamie Lloyd's Evita has already created plenty of buzz in the theatre world and beyond. You've probably already seen the videos swarming social media of Rachel Zegler as Eva Perón performing Don't Cry For Me Argentina on the balcony outside the Palladium. More on that later.
It's clear from the very first note of the opening number that Evita absolutely deserves all of the hype it's getting. Watching this production is watching musical theatre history being made in front of your eyes.
The decision to stage Evita, a show usually featuring opulent set design, on an extremely pared back set is a risky one. However, watching this bold move at the Palladium, the genius of Lloyd's decision is striking.
The less opulent the staging, the more the spotlight is shone on the core elements of the show – and the clever directorial decisions, rich source material, stage full of triple threats and emotive lighting deserve all the focus they can get.
Rachel Zegler is spellbinding as Eva Perón, emanating power, cunning and raw sexuality on stage in a Lady Macbeth-esque performance. This is an actress who's clearly made for the stage.
When watching Zegler's performance and her interaction with the crowds of adoring fans at stage door, it's tempting to christen her as the next Patti LuPone or Bernadette Peters. But this would do her a disservice; Rachel Zegler is utterly herself, a shining talent that is taking the world by storm.
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