Have you ever loved a beauty brand so much that you wish they made literally everything? Like, why stop at epic skincare? Make haircare, body care, makeup—all of it. Do it for the people. Well, COSRX is answering my prayers, sort of. The cult skincare brand just debuted their first haircare collection and it looks so good.
Basically they're taking their approach to products for the skin and translating that to formulas that benefit your strands. It's called the "skinification of hair" and it's a whole thing.
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COSRX's secret weapon is the ingredient Peptide-132, which their research and development team developed to target and rebuild damaged keratin.
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Keratin is a protein that naturally exists in your hair, helping give it strength, smoothness, and structure. Think of it as the building block that keeps your strands healthy and less prone to frizz or breakage. Over time, heat styling, coloring and environmental stress can deplete your hair’s natural keratin—which is why salon keratin treatments are so popular. So, basically, COSRX's new patented tripeptide is enhancing the very thing that makes your mane glow.
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The collection is kicking off with three products. Of course you have a cleanser, which is the Peptide-132 Bonding Shampoo which clears buildup but soothes the scalp at the same time, helping to repair damage. This way hair feels clean but not stripped of all its natural oils.
The Bonding Treatment is thick and creamy—it sinks right in to restore moisture and protein, making hair feel stronger and smoother. Meanwhile the Bonding Oil Serum is super lightweight, adds shine, tames frizz and doesn’t feel greasy, plus it helps protect against daily damage.
COSRX fans are already expressing their excitement over the new collection.
"Lovely addition...your product never misses," says one person in the comments of the brand's Instagram announcement about the line.
"Loveee, excited to try thisss out," says another enthusiast commenter.
Currently you can only purchase COSRX haircare at either Amazon or COSRX.com. Here's hoping they bring the line to Ulta stores soon, as the retailer currently carries their skincare.
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