San Diego ranks among the nation’s most coveted golf destinations, attracting both locals and tourists to its pristine fairways. However, this sport often sits in the rough when it comes to accessibility, with greens fees putting it out of bounds for many families.
But a game-changing partnership between Bank of America and nonprofit Youth on Course is giving young players a shot. Through the “Golf with Us” program recently launched during The Masters Tournament, kids across the U.S. can enroll to play $5 rounds of golf at over 2,200 participating golf courses nationwide, including more than 20 courses across San Diego County.
For many of the kids who sign up, this may be the very first time they’ve ever held a golf club or been on so much green. Unlike team sports, golf doesn’t require exceptional speed, strength, or a particular physical build to excel — making it a perfect match for all kids.
The benefits of golf extend well beyond the scorecard: walking the course provides aerobic exercise, and practicing that perfect swing enhances hand-eye coordination. Young golfers also develop patience, focus, and strategic thinking as they navigate each hole.
The social advantages are equally impressive. Out on the links, kids can make new friends while building self-confidence, learning persistence, and understanding the importance of following rules — life skills that transfer to the classroom and beyond.
The Golf with Us membership includes more than just discounted play. Young golfers ages 6 to 18 also receive a free year-long membership at participating courses, a registered handicap index in the United States Golf Association’s Golf Handicap Information Network system, and ongoing development and learning opportunities to help them stay on course.
Youth on Course CEO Adam Heieck noted that “golf has the power to shape young lives in incredible ways — not just through the sport itself, but through the friendships, confidence and opportunities it creates. Through this partnership with Bank of America, we’re making it possible for more kids across the country to step onto the course and discover what’s possible. This partnership is about more than just golf; it’s about opening doors and changing futures.”
This nationwide program creates incredible access to what has traditionally been considered a more exclusive sport by significantly lowering the financial barrier that can prevent some young people from experiencing golf — one of the nation’s fastest growing sports.
As a matter of fact, since announcing the new program in mid-April, nearly 44,000 youth have already signed up for the 50,000 Golf with Us spots available.
BofA also partners with iconic brands in sports — from the Chicago and Boston Marathons to the U.S. Soccer Federation, FIFA World Cup and the Special Olympics — that create lasting economic impact in communities and drive growth through the power of sports.
Through Golf with Us, Bank of America is showing young people what’s possible both on and off the green when they commit to their goals. By bringing affordable golf to San Diego, we’re empowering youth through the transformational power of sports — and that’s a hole in one for our community.
Go to YouthOnCourse.org/BofA-Golf-With-Us to find participating golf courses and to register by May 24.
Mark Kremers is the San Diego president for Bank of America.
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