POKEMON has spoken out on a new purchase limit policy on a cult classic item.
The iconic brand has aligned itself with the policy, as fans are left shocked at the rampant shortages of its products in stores.
The US Sun has previously reported on the sudden shortage of Pokémon cards.
The classic item has been vanishing almost completely from store shelves, and fans have begged for product limits.
One complaint highlighted how far out of their way people are going to grab the cards.
The complaint, from a shopper named Mike, on X from April 16 said: “@DollarGeneral Put a d*mn limit on how many Pokémon tins people can buy to 3 or something.
“It wrecks it for people like my son who saves his allowance to buy one.
“NO reason not too. Our store said a lady came from 2.5 hrs away & purchased all 36 tins.”
The same thing has been reported at Walmart, too.
Another person posted on X: “Sad day my son been wanting Pokémon cards, they are so hard to find every place is sold out.
“He got excited when he saw these Pokémon mystery power boxes at Walmart but someone destroyed the whole section & stole everything.
“Why do people have to be like that? @Walmart @Pokemon.”
POKEMON SPEAKS OUT
Now, Pokémon has officially spoken out about the policies sweeping the US.
The company has updated its Terms and Services on its website to stand behind the policy.
The company said: “You may only purchase products from the Site or through the Services for personal use by either yourself or your intended recipient of the products.
“We may place a limit on the quantities that may be purchased per order, per account, per credit card, per person, or per household.
“We reserve the right, without prior notice, to refuse service to any customer or reject any order at any time and refund any money you have paid for such order.”
This update might just be what fans have been asking for from retailers.
Pokémon is showing a solidarity with the retailers that have been the worst hit by the shortages.
If Pokémon itself is going to put product limits on the cards, that will likely make it harder for people to buy too many at once.
It remains unclear what this would look like, however.
If it means limiting the amount of cards on shelves completely, this could make it harder to get them for everyone.
It is thought that the sudden surge in Pokémon popularity is due to the arrival of the new app Pokémon TCG Pocket.
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