RED Robin fans were left fuming after the American fast casual chain’s website crashed following the launch of its mouthwatering $20 deal.
The tech trouble took place on Thursday morning due to the hype surrounding its Bottomless Burger Pass promotion.
Red Robin’s website crashed on Thursday morning as foodies raced to get their hands on the deal pass, offering fans a burger and fries every day in May for just $20.
Ahead of the launch, the chain had instructed diners to visit a specific webpage on Thursday where a “limited quantity” of passes would be available for purchase.
However, many Red Robin fans complained about the issues they encountered.
For example, one customer on Reddit fumed that they had spent an hour refreshing the website just for it to be sold out.
“What incredible incompetence,” wrote the foodie. “I’m genuinely mad af, no group I’m in is going to Red Robin at any point in the future.”
“So annoying when companies aren’t prepared to launch something like this,” said another.
Others complained that the price at checkout was shockingly higher than the advertised $20, priced at $682.
One Red Robin fan shared that he was able to get a pass, just to be informed it was sold out on the checkout page.
Many foodies criticized the restaurant, arguing that the Bottomless Burger Pass promo was “fake” and “definitely a scam.”
“Publicity stunt. Does anybody actually know a real person who acquired a pass?” questioned one user.
Following the wave of unrest among fans, Red Robin issued an apology.
“We did everything we could to anticipate interest in the Bottomless Burger Pass, including working with our web and gift card partners to prepare for the influx of traffic, but due to overwhelming excitement in the pass – 12 million visits in the matter of seconds – our website and supporting systems crashed,” a Red Robin spokesperson wrote in an emailed statement shared with Nexstar.
“We’re sorry that this happened to our loyal guests. All passes have been sold,” added the spokesperson, who did not share how many passes were sold in total.
We did everything we could to anticipate interest in the Bottomless Burger Pass, including working with our web and gift card partners to prepare for the influx of traffic, but due to overwhelming excitement in the pass – 12 million visits in the matter of seconds – our website and supporting systems crashed.”
Red Robin SpokespersonSAVORY SAVINGS
Red Robin launched its Bottomless Burger Pass in honor of May being National Burger Month, the chain announced in a press release on April 14.
As part of the promo, fans were promised a gourmet burger and a bottomless side every day in May for just $20.
Customers lucky enough to score the beefy deal will soon be receiving an exclusive black-and-gold card in the mail that can be redeemed from May 1 to May 31 next month.
“With more than 20 gourmet burgers on our menu, Red Robin is the authority on a great burger experience,” said Red Robin CEO G.J. Hart in the press release.
Red Robin fans who missed out on the Bottomless Burger Pass can still indulge in the chain’s offerings.
Foodies enrolled in the restaurant’s Royalty program will have the opportunity to win free burgers for a year throughout the month of May.
Members who purchase a burger and a drink in May while logged into their loyalty accounts will automatically be entered to win.
Those who join the Royalty program next month will be also be automatically entered into the sweepstakes, and a total of 12 fans will be randomly selected.
Check out these other ways to get the best bang for your buck when eating out.
An Applebee’s customer revealed an “insane” hack to get a full meal for just $6.99 – and a former employee backed it up.
Plus, a family of five revealed a Texas Roadhouse hack to score a “cheap meal” for just $37 – and there were two add ons.
GettyRed Robin was forced to apologize after many fans encountered issues when trying to purchase a Bottomless Burger Pass[/caption] Read More Details
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