Chansky’s Notebook: Bigger Money ...0

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The House v. NCAA settlement is imminent.

First of all, let’s clear up the name of the lawsuit that is supposed to be approved by U.S. District Judge Claudia Wilken next week. Some people believe it is the House of Representatives versus the NCAA, which is untrue.

“House” refers to Grant House, a former swimmer at the University of Arizona who along with other ex-athletes are behind the litigation and legal action stemming from the settlement. House represents intercollegiate athletes who finished their eligibility before 2016, which seems like an arbitrary cutoff date. For example, why is 2009 grad Tyler Hansbrough not eligible? He and thousands of athletes can “opt out” and file their own suits.

The suit has already been settled short of Wilken’s final approval, and that is scheduled sometime next week. The settlement is that NCAA must pay approximately $2.8 billion to its Power 4/5 conferences, which is a lot of jack but almost half the estimated liability if the case actually went to court.

The money filtered down from conferences to their schools is estimated at $20 million a year for 10 years. It cannot be used for athletes now legally paid to play their respective sports, but for betterment of the college athletic experience such as student enhancement (whatever that means). Schools are responsible for funding most of the $20 million as a salary cap.

So this will obviously increase the expense side of the ledger for athletic departments, most of which are scrambling to raise that money through donations and increased ticket prices or maybe their media rights partners.

A reason why all this may not quell the “rich getting richer” is that wealthier schools can continue to raise and pay more NIL to athletes but with much greater regulation than over the last four years. Whatever they are paid for their NIL rights must meet the true value of their Name-Image-Likeness. Whatever system will be used to police all that has yet to be determined.

All this is a complicated solution to what Supreme Court Justice Brett Kavanaugh said when he realized how undervalued are athletes who drive most of the ticket sales, sponsorships and, especially, TV rights. This has to be the only business in America where the most important employees are not paid, Kavanaugh said.

That is the basics of House vs. NCAA as best I understand it. There are many issues to be resolved, such as how Title IX could factor into the distribution as a certain inevitability. So far, all the parties have said Title IX is not a part of it, which was once true.

Just as women college athletes weren’t an equal partner of college sports until it was mandated by federal civil rights laws in 1972. Based on the ratio of women to men (60 percent at UNC), and the overload of 85 football scholarships, Title IX may force cutting programs to start with men’s teams.

Featured image via UNC Athletic Communications/Jeffrey A. Camarati

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