Shafaq News/ Calls for boycottingAmerican products are growing across Canada, Europe, and beyond, following USPresident Donald Trump’s new trade policies.
Trump recently ordered highertariffs on imports from Canada, Europe, China, Mexico, and other countries, before suspending the order again.
The campaign began in Canada inearly February 2025, after Prime Minister Justin Trudeau encouraged citizens tobuy locally-made products and vacation domestically instead of US products anddestinations.
The initiative gained traction,with social media users circulating lists of American brands to avoid. The USTravel Association has warned that a drop in Canadian tourism to the US couldresult in losses exceeding $2.1 billion, according to Forbes magazine.
The boycott soon expanded toEurope, where the Danish government launched a 'Boycott US Products' initiativein response to what it called an “unfair trade offensive” by Washington. Thegroup, which now has over 60,000 members, has become a platform for discussingEuropean alternatives to US brands.
On February 19, a similarmovement emerged in Sweden, attracting nearly 55,000 members on Facebook. Organizerssay the initiative stemmed from frustration with increasing economicuncertainty since Trump’s inauguration on January 20, 2025.
Beyond government-backed efforts,grassroots campaigns have also gained traction. After the heated Oval Officeconfrontation between Trump and Ukrainian President Volodymyr Zelenskyy,anti-US sentiment intensified, leading to the creation of more boycott groups,including one founded by hip-hop producer Edward Rossi, who launched a campaignunder the slogan: "Tired of funding American imperialism? Takeaction."
With over 9,000 members, Rossitold France 3 that he felt compelled to act and share his frustration withothers who felt the same way. "We may not have weapons, but we have ourwallets," he said. Social media platforms have since become hubs fordiscussing practical ways to reduce dependence on American brands.
In France, consumers have startedswitching to local alternatives. Popular replacements include "BreizhCola" for Coca-Cola, "Burger Quick" instead of McDonald's, and"Columbus Café" over Starbucks. The trend has also extended to babyproducts, with French-made diapers gaining traction over Pampers, and calls fora Tesla boycott influencing the automotive sector. Online users have encouragedmoving away from US-based platforms like Amazon, Netflix, Instagram, Facebook,WhatsApp, and X.
While the boycott movementcontinues to gain momentum, its economic impact on US businesses remainsuncertain, with some experts cautioning that many targeted brands manufacturetheir products locally in European factories, employing thousands of Europeanworkers, particularly in the agri-food sector.
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