Tom Brady's bling completely stole the show during his Super Bowl 2025 broadcast moments, but not because it was oh-so-chic as one might expect.
No, fans are roasting the former New England Patriots quarterback's gaudy timepiece, which featured a bedazzled yellow watch face on a navy band. The accessory was identified as a Jacob & Co. Caviar Tourbillon watch decked out in yellow sapphires.
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The most affordable estimate we've seen runs the watch at a minimum cost of $600,000, but for all you could tell at a brief glimpse, it could just have easily been a $6 Spongebob Squarepants watch, with one X user admitting that it was "Hard to tell the difference, honestly."
NEW ORLEANS, LOUISIANA - FEBRUARY 9: A detail view of retired football player and Fox Sports analyst Tom Brady's watch is shown prior to Super Bowl LIX between the Kansas City Chiefs and the Philadelphia Eagles at Caesars Superdome on February 09, 2025 in New Orleans, Louisiana. (Photo by Michael Owens/Getty Images)Michael Owens/Getty Images
"I didn’t know rookie broadcasters made such good money," one person joked in response to a social media post showcasing the watch, while another user mourned the fact that the watch was equal to the "price of my home."
"What a waste of money..." someone else called it, with another noting, point blank, "I would be embarrassed to even put this thing on."
Tom Brady’s Watch. pic.twitter.com/QMy0zrnrlq
— Keena Lynch. (@KeenaLynch27844) February 9, 2025"It's too loud," someone else agreed gently. "I don't like it."
Meanwhile, others weren't afraid to get a little harsher, with one calling the jewelry "Unbelievably ugly" and another dubbing it a total "eyesore."
"Ugly as hell," someone else emphasized, while another said they "Wouldn’t pay 600 bucks" for it.
"Kudos to him on the flex," someone else joked, "but that watch is atrocious."
Others assumed he was paid to wear it, but whether it was a gig or a choice, either way, he was surely laughing all the way to the bank over these irate reactions.
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