Streamers Set to Outspend Commercial Broadcasters for First Time This Year, Report Claims ...Middle East

For the first time, 2025 will see streamers outpace commercial broadcaster in global content spend, according to a new report. New figures released by Ampere Analysis predict global content spend will reach $248 billion this year, a 0.4% year-on-year increase (following a 2% increase in 2014 driven by ad spend on the U.S. election, Summer […]

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Streamers Set to Outspend Commercial Broadcasters for First Time This Year, Report Claims ...Middle East

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