Thanksgiving Week college hoops week brings new-look Players Era Festival to tournament lineup ...Middle East

AP Basketball Writer Eight of the nation’s premier basketball programs are descending on Las Vegas during the traditional Thanksgiving tournament week for a unique event where real money for their school’s name, image and likeness collectives is riding on the outcome. Welcome to a brave new world for college hoops. The three-day Players Era Festival, tipping off Tuesday and organized by RedBird IMI-backed EverWonder Studios, is reimagining old-school holiday tournaments. Every school participating will receive at least $1 million for their NIL collective, with bonuses of $500,000 to the champion, $250,000 to the runner-up, $150,000 for third place and $100,000 for finishing in fourth.

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Thanksgiving Week college hoops week brings new-look Players Era Festival to tournament lineup ...Middle East

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