Supermarket booze sales slump as prices climb and drinkers consume less alcohol ...Middle East

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Supermarket booze sales slump as prices climb and drinkers consume less alcohol
SUPERMARKET booze sales are drying up as prices climb and drinkers ease back on alcohol. All ten of Britain’s most popular brands have seen a dip at the check-outs. They include best-selling beers, spirits and wines, according to data in The Grocer magazine. Prices have been driven up by inflation and a rise in duty in August last year. The average cost has risen by 4.5 per cent, and by up to 12.9 for fortified wine. Figures from analysts Kantar show a 2.8 per cent rise to £15.4billion spent on alcohol in supermarkets in a year — but a 1.5 per cent dip in volume. Carling and Foster’s showed bigger slumps of 11.4 per cent and 10.8 per cent respectively in volume.

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