Podcasts Drive Revenue As iHeartMedia Looks for Broader Ad Market Recovery ...Middle East

Hollywood Reporter - News
Podcasts Drive Revenue As iHeartMedia Looks for Broader Ad Market Recovery
source : Hollywood Reporter ( Middle East ) () 13
Podcast revenue at iHeartMedia continued to grow in its fourth quarter, reaching $132 million for the quarter, up 17% year-over-year. The increase, which the company attributed to continued increases in demand for advertising in the medium, drove the 6% increase in revenue for the digital audio group, which contains podcasting – without it the group’s […]

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