Baby Dior Scent and Bath Line Are Set to Relaunch ...Middle East

BABY BLISS: “When I joined Dior in October 2022, one of the projects I had in mind was revisiting Baby Dior,” Francis Kurkdjian, Dior’s perfume creation director, told WWD. “Christian Dior evoked his childhood many times as a very happy and joyful period of his life. The scent and the baby care line were discontinued, and I was eager to bring it back to life as a tribute.” He met with Cordelia de Castellane, Baby Dior’s artistic director, who had the same desire. “We immediately discussed about working together to build back this universe,” Kurkdjian said. “Baby Dior was born that day.” Their dream became reality with a new scent, called Bonne Étoile, which launches with a bath lin

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Baby Dior Scent and Bath Line Are Set to Relaunch ...Middle East

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