Social platforms were warned; now they face scrutiny on ad practices ...Middle East

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Social platforms were warned; now they face scrutiny on ad practices
For years, social media companies were warned to take action and clean up their platforms, or the government would do it for them. So, it’s no surprise that the Federal Trade Commission is ordering these platforms to divulge how they review advertising to filter out scams, frauds and counterfeits. The reason? They aren’t doing a very good job at protecting Internet users. In 2022, consumers were bilked out of $1.2 billion from schemes that started on social media – making it the number one place for criminals to initiate scams. Now, the FTC is ordering the operators of Facebook, Instagram, YouTube, TikTok, Snap, Twitter, Pinterest, and Twitch to detail how they review the tens of bi

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