Many Cities in One: Is Cairo’s Sprawling Expansion Affecting Social Bonds? ...Egypt

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Many Cities in One: Is Cairo’s Sprawling Expansion Affecting Social Bonds?
Cairo clouded in smog | Wikimedia In one of its star-studded advertising campaigns, real estate development company Zed showcases its two flagship compounds, each located on the opposite side of the Cairo metropolis. While half of the celebrities in the ad tout the New Cairo compound and its amenities, the other half list the benefits of residing in the one in Sheikh Zayed. There is, however, one thing both sides agree on: they have all they need where they are. Their response to even the suggestion of traversing the city to visit the other compound: “Bet’hazzar, bet’hazzar!” – “You must be joking!” Packaged in the form of an upbeat song, this ad likely means nothing more than to flaunt the

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