It seems like we may be one step closer to finally having the answer. It looks like Swift and her team have been dropping some unmistakable Easter eggs that something is in the works, and it seems to be pointing to an announcement at the 2025 American Music Awards. But why?
And our town, it looks so sMall from wAy up here. Screamed, “vote for the chairman” at the night sky! #AMAs t.co/wTFVzGgSYG t.co/nFegG3Q10r
— Taylor Nation (@taylornation13) May 6, 2025That could have been easy enough to brush off, but the Easter eggs kept appearing. It didn't take long for fans to discover that the categories of items on the homepage of Swift's online store spelled out "AMAS" and that there were 12 items on the store being offered at a 26% discount — sounds too specific to be a coincidence.
?| Taylor Swift’s official store currently features 12 items at 26% off in her store. —The site also spells “AMAs”, and the AMAs will take place on the 26th of this month. pic.twitter.com/qKxwDbXUnv
— Taylor Swift Updates (@TSUpdating) May 12, 2025It won't be long before we find out what she has up her sleeve for sure!
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