The US president’s new campaign merch reignites third-term rumors
US President Donald Trump has launched a new line of campaign merchandise, unveiling baseball caps featuring “TRUMP 2028” – a bold signal that he intends to remain in the political spotlight and possibly even seek a third term in office.
The hats, now available through the official Trump campaign store, feature Trump’s name and the year 2028 embroidered in bold block letters, evoking the iconic “Make America Great Again” look. The shop also offers T-shirts in classic red and navy blue featuring the same slogan – along with a promise to “Rewrite the Rules.”
Last month, Trump said he is “not joking” about potentially seeking a third term, claiming that there are “methods” to pursue another run despite the US Constitution’s two-term limit on the presidency.
t.co/9ANjNT4QGt pic.twitter.com/6y5nDVVMI1
— Eric Trump (@EricTrump) April 24, 2025Asked by NBC News about a hypothetical scenario in which Vice President J.D. Vance could run and then hand over the office to him, Trump replied: “That’s one. But there are others too.”
Read more Trump ‘not joking’ about third termAlthough Trump noted that “it is far too early to think” about 2028, the merchandise rollout has reignited speculation about his future plans. The campaign store has warned of up to 10 business days of processing time due to “high demand.”
Trump won the 2024 election by a wide margin against Democratic candidate and then-Vice President Kamala Harris, becoming the second president in US history to serve two non-consecutive terms.
The 22nd Amendment states that no person shall be elected to the office of the president more than twice. However, Trump allies have floated legal arguments challenging or reinterpreting the amendment’s wording, hinting at potential legal or political strategies to pave the way for a third run.
READ MORE: Bookmakers see 20% chance of third Trump term – media
Earlier this year, Republican Congressman Andy Ogles introduced a constitutional amendment that would allow presidents to serve three non-consecutive terms, though it has so far gained little traction. Amendments to the Constitution require approval by a two-thirds majority in both the House and Senate, followed by ratification from three-quarters of the states.
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