AMAZON Prime users have just hours left to take advantage of a convenient benefit before the e-commerce giant eliminates it.
The popular Prime Try Before You Buy perk is set to end on Friday, January 31.
GettyAmazon is eliminating its Prime Try Before You Buy perk on January 31[/caption] GettyThe popular Try Before You Buy program was launched in 2018[/caption]Amazon first started testing its Prime Try Before You Buy service in 2017 under the name Prime Wardrobe.
The program officially launched the next year, allowing shoppers to test out eligible women’s, men’s, kids’, and baby clothing, shoes, and accessories before purchasing them.
The Prime-exclusive perk gave customers seven days to try up to six eligible items at home, only charging for the items they kept.
Tomorrow is the last day for consumers to order through Try Before You Buy, although Amazon shared that the change means greater choice and quicker delivery for shoppers.
The company cited the program’s limited reach and technological advancements for the perk’s discontinuation.
“Given the combination of Try Before You Buy only scaling to a limited number of items and customers increasingly using our new AI-powered features like virtual try-on, personalized size recommendations, review highlights, and improved size charts to make sure they find the right fit, we’re phasing out the Try Before You Buy option,” an Amazon spokesperson told The U.S. Sun.
The retail giant confirmed that customers will still be able to return clothing free of charge even after Prime Try Before You Buy ends.
Given the combination of Try Before You Buy only scaling to a limited number of items and customers increasingly using our new AI-powered features like virtual try-on, personalized size recommendations, review highlights, and improved size charts to make sure they find the right fit, we’re phasing out the Try Before You Buy option.”
Amazon SpokespersonPRIME DISAPPOINTMENT
Many Prime members were huge fans of the Try Before You Buy program as it eliminated the uncertainty of sizing and style when buying apparel online.
Several shoppers were quick to express their disappointment over the impending removal of the Prime perk.
“That Prime Try Before You Buy was a lifesaver. Guess I’ll be sticking to reviews more carefully now,” wrote one member on X.
“I used that for shoes all the time! It was so convenient,” cried a second.
“RIP Prime Wardrobe – we had a good run. Guess AI try-ons are taking over. Gonna miss zero-risk shopping sprees,” lamented another user.
Shoppers on Reddit speculated that consumer abuse was the reason for the program’s removal.
“My guess too much abuse of people using it to get clothing to wear for a specific occasion and then returning,” commented one user.
They also guessed that it could have to do with customers fraudulently returning an older item that was the same as the new one they ordered.
“I’m guessing just abuse all the way around,” responded another customer. “I knew someone that would order just a ton of dresses for an event so she can decide then when she saw one she liked and if it didn’t fit they would order like every size to see. You can’t allow that much shipping to sell one item.”
Another Prime member agreed, pointing out that the labor associated with “all the back and forth of products” was pricey.
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Don’t squander those prime-ium benefits, says Sean Keach, The Sun’s Head of Technology and Science…
If you’re an Amazon Prime member, you’re probably paying $14.99 or £8.99 every single month.
And if you’re only using it for faster deliveries, you’re ignoring loads of money-saving perks.
You’re already paying for Prime, so you might as well get your money’s worth.
First off, you can try Amazon Photos, which is extremely handy if you’re a serial snapper.
It gives you access to unlimited full-resolution photo storage, as well as 5GB for videos.
Second is Prime Reading, which serves up “a rotating collection of over 3,000 digital books, audiobooks, magazines, comics, and more”.
It’s perfect for bookworms, and is totally free with your regular Prime membership.
It’s great to pair with another perk called Amazon First Reads.
This gives you early access to a brand new book for free every single month.
Third is one for gamers, and is aptly named Prime Gaming.
You’ll get free games and in-game content every month on a rotating basis.
And if you’re a fan of Twitch, you’ll even be given a free channel subscription to use each month.
On top of that, you’ll be able to play some free games using Amazon’s Luna cloud-gaming service.
Audiophiles will want to check out Amazon Music, which gets you ad-free listening to over 100 million songs, along with thousands of playlists and popular podcasts.
And here’s a bonus one if you’re in the US: free Grubhub+.
It’s one of the best perks because it gets you a year subscription that would normally cost $9.99 a month.
You’ll get unlimited $0 delivery fees on any order over $12 with your membership, but it’ll terminate if you cancel Prime.
By Sean Keach
“It’s similar to returns where the product has to be inspected before it’s put back in stock, so it’s probably more about cutting back on the cost of labor than anything else,” they said.
Amazon has other changes in the works.
The e-commerce giant is set to close another store within weeks – and shoppers were able to walk out without standing in line to pay.
Plus, the retailer confirmed it was “voluntarily pausing” a delivery perk in two states.
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