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Behind the curtain on Democrats’ unprecedented digital advertising campaign ...Middle East
By David Wright, CNN (CNN) — Democrats are mounting an unprecedented digital advertising campaign in the closing weeks of the presidential race, pouring hundreds of millions of dollars into a targeted effort that the party hopes will tip the balance in one of the closest elections in US history. The effort is being steered by Future Forward PAC, or FF PAC, the largest single-candidate super PAC in the 2024 election. And the group is breaking from traditional political advertising by focusing half of its $450 million budget on digital platforms – including what it says is the largest political ad buy in YouTube history – crafting highly targeted content to capture and hold the attention
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