But as we age, the relationship with our hair color shifts—it becomes less about reinvention and more about enhancement. The goal (as always) is to look like the best version of yourself, with color that flatters your features, fits your lifestyle and makes you feel confident, no matter if you're running errands around town or getting glammed up for a big event. For women 50, that often means moving away from high-maintenance routines and leaning into hues that grow out gracefully, but without sacrificing style.
Sarah Jessica Parker (Photo by Marc Piasecki/WireImage)Getty
As with all things beauty, celebrities continue to lead the way. Whether it’s Andie MacDowell embracing her silver curls or Jennifer Aniston’s ever-evolving "bronde" tones, stars over 50 are rewriting the rules of aging, starting at the roots. In fact, they’re setting the tone for embracing change while still looking polished and modern. And while the message is clear that you can have both ease and elegance top colorists are pointing to one specific shade and technique that’s dominating the request list.
Related: 5 Best Hair Colors to Look Younger, According to Celebrity Colorists
The One Hair Color Celebs Over 50 Are Asking For, According to a Celebrity Colorist
Gwyneth Paltrow (Photo by Steve Granitz/FilmMagic)“The most requests I get from my clients in the 50-plus range is ‘make it pretty but low maintenance,’” says color pro Michelle Cleveland, who has worked with celebrities like Christian Milian and Real Housewives stars, among others.
Patricia Heaton (Photo by Michael Loccisano/Getty Images for JITC Hollywood Bureau)Related: 7 Best Effortless Short Hairstyles for Women 50+, According to Celebrity Stylists
Celebrities like Sarah Jessica Parker, 60, and Gwyneth Paltrow, 52, are embracing this approach for good reason. It celebrates the beauty of natural hair while subtly enhancing it with light and depth. And for women over 50, it’s not just a trend, it’s the new gold standard.
Related: ‘Sopranos’ Star, 70, Fully Embraces Gray Hair and Fans Think She’s More Stunning Than Ever
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