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Maximizing Hotel-Influencer Partnerships: A Marketing Director’s Perspective ...Middle East
In today’s digital landscape, influencer marketing has evolved from an experimental tactic to an essential strategy for hotels looking to reach engaged audiences. As a marketing director with years of experience in the hospitality industry, I’ve witnessed first-hand how the right influencer partnership can transform a property’s online presence and drive meaningful bookings. However, not all collaborations yield equal results, and the difference often lies in the approach.
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