Johannes Thomas, chief executive of hotel search site Trivago, told the PA news agency the group was seeing double-digit declines in bookings to the US from travellers in Canada, Mexico, and Japan.
Trump has levied tariffs on more than 180 countries, with Canada and Mexico among the first to be impacted – although he later paused many of his so-called “reciprocal” tariffs for 90 days following financial market turmoil.
Thomas added that US holidaymakers are also paring back their holiday spending in the face of economic uncertainty caused by Trump’s move to unleash higher tariffs on countries across the world.
“People there are much more connected to the stock market and have a higher amount of debt, so are more sensitive to economic developments.”
Germany-based Trivago, which is majority-owned by Expedia, said that the economic worries caused by the trade war has also seen a trend for many travellers across the US and the UK to opt for domestic trips.
“In times of uncertainty, people stay closer to home,” said Thomas.
But Thomas said that among Britons, bookings have remained robust despite clouds over the wider global and UK economy, with a 16 per cent increase in total travel demand for the peak quarter to September.
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