bet365 have paid out punters over £18million with 250,000 customers able to reap the rewards of the player substitution product.
On March 11 2025, the sportsbook announced the introduction of Sub On Play On, the latest addition to the brand’s global portfolio of football promotions.
If your players gets subbed your bet plays on with their replacement on bet365’s football betting promotionbet365 betting offer: Bet £10 get £30 in free bets – CLAIM HERE*
Sub On Play On doesn’t just cover betting on players to score but also players carded too, which means there’s been a fair few big wins on bet builders too.
bet365’s Sports and Trading expert Steve Freeth said: “It’s been a really good addition to our portfolio, and it’s been well received by our customers, having paid out just over £18m over the first month.
“In total, 3.2m slips have benefitted from the promotion, with Aston Villa proving the costliest team in the Premier League.”
Check out all the details for bet365’s Sub On Play On!
Sub On Play On benefitted bet365 customers in March
Punters who backed Bukayo Saka to score or be involved in some way with shots on target etc, would have been shocked to see him subbed off with an injury just inside the hour mark.
But they could still celebrate in the 88th minute thanks to Sub On Play On.
As customers that had backed Saka to score anytime would have seen their bets settled as a win thanks to Ethan Nwaneri netting late on, who replaced the injured English winger.
Aston Villa have been the real kings of the Sub On Play On offer after just over a month since the promotions March 11th launch.
Freeth explained: “Villa fans must be rubbing their eyes at the quality that Unai Emery is now able to turn to when changing the game, and we’ve seen some big payouts in the recent games versus Nottingham Forest, Southampton and Newcastle.
“Our most expensive payout to date was £1.4m, paid out on the Forest game to be exact when Marcus Rashford replaced Ollie Watkins on 62 minutes and then had a Shot on Target which caused the real damage, while Jota Silva coming on for Anthony Elanga and scoring added to the pain.
“Against Southampton not only did we see Watkins, (replacing Rashford) fulfil To Score First/Anytime markets as well as having a Shot on Target, we also saw fellow substitutes Donyell Malen (for Jacob Ramsey) and John McGinn (for Morgan Rogers) also scoring in a 3-0 victory.
“And then versus Newcastle we saw Amadou Onana and Ramsey coming on for the popular pair of Marco Asensio and McGinn, only to see the Belgian international score a piledriver and the Englishman being booked!”
Check out all the details for bet365’s Sub On Play On!
Just days into going live, Jacob Collyer replaced Casemiro on the 78th minute of their match against Real Sociedad, with the Brazilian surprisingly still not seeing a booking.
More than 16,000 betting slips benefited from Sub On Play On thanks to Collyer’s 94th minute yellow card that saw many bets on Casemiro to get booked, confirmed as a winner.
Goals win games but late cards, shots, fouls and second goals can win bets with Sub On Play On.
Similarly, Bournemouth vs Man City saw punters win on Erling Haaland to score two or more and Ilkay Gundogan to be carded, as their replacements Omar Marmoush and James McAtee obliged to settle those bets as wins.
Check out all the details for bet365’s Sub On Play On!
Upcoming opportunities to ‘Play On!’
Sub On Play On will come into its own for the biggest upcoming competitions as the UEFA Champions semi-finals and final, UEFA Europa League, UEFA Conference League and all EFL play-off matches round off the latter stages of the season in style.
Sub On Play On is available on any market which displays the Sub On Play On icon. The list of markets include the following, where available:
First Goalscorer Last Goalscorer Anytime Goalscorer / To Score at Any Time Next Goalscorer To Score Two or More Goals / To Score 2 or More To Score Three or More Goals / To Score a Hat Trick Score with a Header Score from Outside the Box 1st Player Booked Player to be Booked Player to be Sent Off Player Assists To Score or Assist Player Shots on Targe Player Shots Player Tackles Player Fouls Committedbet365 betting offer: Bet £10 get £30 in free bets – CLAIM HERE*
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*Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply
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