New industry study identifies key routes to engag​ing​ guests on travelling more sustainabl​y ...Middle East

New study from Accor, Booking.com and University of Surrey assesses how to deliver effective and engaging sustainability communications to guests. The report – “engaging travellers to embrace more sustainable behaviours” – sets out some of the challenges hospitality providers face when communicating with guests on sustainability and identifies four key ways to positively influence guest behaviour.

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