It may seem odd to the casual onlooker: A large cooler full of Gatorade, hoisted over a player or coach – potentially, an unwilling victim – as a deluge of the colored liquid soaks them from head to toe. It looks wet and uncomfortable, but this tradition is a beloved one that’s been around for decades now.
"It turned into this thing that today, regardless of level of play – youth, high school, college, pro, international, you name it – a big moment, a seminal moment is oftentimes christened with that Gatorade shower," Jeff Kearney, Gatorade's head of global sports marketing, told ESPN.
Here's everything you need to know about the Super Bowl Gatorade shower:
In 1984, Parcells was in his second year as head coach. New York was sporting a not-great, not-awful record of 4-4 as they prepared to face off against Washington. The previous year, they had won only three games; so suffice to say Parcells was feeling the pressure.
New York ended up blowing past Washington, 37-13, and right after the game ended Burt picked up an orange Gatorade cooler and dumped it over Parcells’ head.
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Can you bet on the Gatorade shower color?
An example of a prop bet for Super Bowl LIX might be: “Patrick Mahomes will throw for over 300 yards.” But they can get even more specific. For the truly daring bettor, one might suppose: “Saquon Barkley will score the first touchdown of the game, have at least one 25-yard-plus play and fumble the ball twice.” (Generally, the more outlandish the claim the more money one stands to make.)
That doesn’t mean fans don’t love to bet on it. Actually, it was among the top 30 Super Bowl prop bets placed on ESPN Bet last year.
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The logic is easy to follow, here. The last two Super Bowl wins by the Chiefs have culminated in a purple Gatorade shower, and many envision the same happening if the team achieves a three-peat.
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Gatorade shower colors in past Super Bowls
2024 (Kansas City Chiefs won): Purple2023 (Kansas City Chiefs won): Purple2022 (Los Angeles Rams won): Blue2021 (Tampa Bay Buccaneers won): Blue2020 (Kansas City Chiefs won): Orange2019 (New England Patriots won): Blue2018 (Philadelphia Eagles won): Yellow/green2017 (New England Patriots won): None2016 (Denver Broncos won): Orange2015 (New England Patriots won): Blue2014 (Seattle Seahawks won): Orange2013 (Baltimore Ravens won): None2012 (New York Giants won): Purple2011 (Green Bay Packers won): Orange2010 (New Orleans Saints won): Orange2009 (Pittsburgh Steelers won): Yellow/green2008 (New York Giants won): Clear2007 (Indianapolis Colts won): Clear2006 (Pittsburgh Steelers won): Clear2005 (New England Patriots won): Clear2004 (New England Patriots won): None2003 (Tampa Bay Buccaneers won): Purple2002 (New England Patriots won): None2001 (Baltimore Ravens won): Yellow/green
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