Instead, some fans are convinced the reality TV star and fashion mogul inadvertently "dressed up" as Queen Bey while promoting her new SKIMS line.
On Monday, the 44-year-old Hulu star uploaded several new pictures from a recent ad campaign she shot for her clothing brand to Instagram. In them, she posed on a white fur blanket and wore three different ensembles styled with items launching as part of SKIMS' Winter Heat collection, available on Wednesday, Dec. 18.
But it wasn't what she wore in the Dec. 16 upload that had her IG followers debating whether or not she looked like herself. Instead, fans focused on the work of the celebrity glam team that transformed her into a total pop star.
View this post on InstagramA post shared by Kim Kardashian (@kimkardashian)
"Why did I think you was Beyoncé ❤️❤️❤️," a second shared before a third confessed that they "Thought it was Beyoncé for a sec."
"Kimberly Beyoncé Kardashian," a fifth quipped, asking, "what is this?"
Related: Kourtney Kardashian Is Nearly Unrecognizable in "Surprising" New Photos: "Giving Sophia Loren Vibes"
"Who tf is this," read one critical comment.
"Looks more like Ciara," wrote another.
"Kim looks like Larsa [Pippen] here," a different Instagram user suggested.
Next: Kim Kardashian Rocks High Heels in New Photo Despite Recently Breaking Her Foot
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