Travis Kelce called out the NFL, saying the league is "overdoing it a little bit" with the focus on Kelce's relationship with Taylor Swift. 
Speaking with his brother, Eagles center Jason Kelce, on their podcast "New Heights," Travis Kelce discussed Swift's attendance at Sunday night's Chiefs game against the Jets, which Ryan Reynolds, Blake Lively and Hugh Jackman also attended.
"They are not there to get thrown on the TV," Travis Kelce said on Wednesday's episode. "You never know, you get caught throwing down a big old cheeseburger and you look like an idiot. There are certain things you just don't want to be on TV at all times."
Travis Kelce has admitted the NFL may be putting too much focus on the relationship between himself and Taylor Swift.
Kansas City Chiefs this season, although they have not confirmed they are in a romantic relationship. Everyone appears to benefit from the attention: sales of Kelce’s jersey sales have surged, the NFL’s viewing figures among younger people have risen and ads for Swift’s new film have been broadcast during games.
The interest spiked as Grammy-winning superstar Swift and other celebrities attended the game amid the speculation about her and Travis Kelce's still-unconfirmed relationship.
According to the Athletic, Swift was shown during the "Sunday Night Football" broadcast 17 different times. It paid off for NBC as Kansas City's 23-20 victory over the Jets was seen by an average of 27 million viewers. Following the Chiefs' win, the NFL temporarily changed its bio to "Chiefs are 2-0 as Swifties."
Taylor Swift and Travis Kelce may now be the hottest Halloween couples costume idea of 2023.
Swift and Kelce may or may not be dating for real, but sparks flew as she was spotted at two recent Chiefs games, cheering on the team and Kelce with his family and friends.
In response to the podcast the NFL released a statement via People Magazine defending their copious Swift coverage. “We frequently change our bios and profile imagery based on what’s happening in and around our games, as well as culturally,” the statement said. “The Taylor Swift and Travis Kelce news has been a pop cultural moment we’ve leaned into in real time, as it’s an intersection of sport and entertainment, and we’ve seen an incredible amount of positivity around the sport.” The NFL then doubled down saying that while Swift has dotted the coverage, “The vast majority of our content has remained focused on the game, our players and variety of other initiatives, including our Toy Story Funday Football alt-cast, the international games and more.”
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