The micro-small and medium-sized enterprise (MSME) sector in Qatar, which has been one of the country’s major economic drivers in the last 10 years, has “greatly benefited” from the hosting of the 2022 FIFA World Cup, an official of GWC has said. Syed Maaz, chief business development officer, made the statement at a panel discussion during the GWC Forum 2022 titled ‘Ready for the Game’ held in Doha yesterday. The panel session examined the direct and indirect impact of hosting the 2022 FIFA World Cup on MSMEs in various sectors of the Qatari economy. Maaz was joined by Jose Dhooma, FIFA head of Logistics; Nazli Berberoglu of The Coca-Cola Company; and Fatma al-Nuaimi, Supreme Committee for
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