Jarvis Cocker proves middle-aged dads can be cool – by being themselves ...Middle East

Step forward, Jarvis Cocker. Yes, that Jarvis, still impossibly lanky, still wearing glasses better than anyone since Michael Caine circa 1966 and, against all odds, back at number one and selling out arenas like The O2 (for the first time).Eschewing nostalgic pastiche, Pulp’s return – triumphant, sharp and tinged with real joy – hasn’t just lit up the charts and sold out arenas; it’s given a generation of men something even rarer: hope.

That’s the Jarvis trick. In an industry obsessed with reinvention, he stayed true. No cynical rebrand, no desperate bid for TikTok virality. Instead, he’s returned precisely as he was: wry, deeply literate and gloriously odd. That same Sheffield snarl, that same sideways glance at celebrity, class and sex. It still cuts through the noise, perhaps more clearly now than ever.

And it has. In an age when the culture industry is laser-focused on youth, where 30 is seen as old and 40 can be a full-blown career obituary, it’s reassuring to see someone still shifting albums and selling out tours, who’s closer to pensionable age than pop stardom. What’s more, he’s doing it with intelligence, humour and vulnerability – qualities that some men are only just starting to access properly in mid-life. 

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Perhaps, that’s the secret. There’s something about Jarvis’s resurgence that feels beautifully earned. This isn’t just nostalgia (although we’ll scream “Common People” like it’s 1995). It’s a genuine connection to the now. When he strides on stage in his brown corduroy suit and sings about the absurdity and ache of modern life, he’s not reaching backwards – he’s showing that authenticity doesn’t age. 

So here’s to Jarvis Cocker: father of cool, patron saint of middle-aged misfits and, right now, arguably the coolest man in Britain.

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