The EV maker has dramatically lost market share around the world in part due to Musk’s embrace of far-right politicians in Europe as well as a backlash against his backing for and involvement in President Trump’s administration.
Among Chinese rivals, BYD more than doubled its new car sales in the UK to 1,388 units during the month.
Its sales also suffered in China, the world’s biggest EV market – the eighth consecutive monthly decline in in May.
Tesla’s EV sales rout also continued across much of Europe last month, as its aging model lineup and Musk’s political activities deterred buyers.
Model 3 and Model Y vehicles were also added to a Chinese government-backed campaign to boost EV sales in rural parts of the country for the first time this year.
Tesla’s own low-priced, entry-level electric vehicle, the Model Q, which is expected to be released later this year, has been photographed for the first time in road tests in the US.
Tesla has been promising a new, affordable electric car for a number of years, with all-new technology and clever production methods which would drive the price down for customers. It was first scheduled for a reveal in 2024 but then the idea appeared to cool. However the Wall Street Journal reported that the car could be called Model Q and that it’ll be launched in the first half of 2025.
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