AS much as we – and our littles ones – love a cheeky lollipop, we’re all also familiar with the struggle of unwrapping it.
Whether it’s by going in with our teeth or resorting to cutting it open with scissors, removing the plastic wrap feels almost impossible.
tiktok/@sidneyrazOne savvy man took to TikTok after realising the game-changer of a hack in his thirties[/caption] tiktok/@sidneyrazSid’s video has since gone viral, racking up close to 4million views in just two days[/caption]But according to one savvy TikToker, it’s all because you’ve been doing it totally wrong – and a simple fix will make it a breeze.
Sharing the game-changer of a hack on his social media platform, Sid Neyraz revealed that it had only discovered this not long ago.
The content creator, whose savvy tricks have racked him up a massive 4.5million fanbase, said he didn’t know how to properly unwrap a lollipop until he reached his thirties.
Furious, he said: ”You’re supposed to use the lollipop to open the lollipop?
”Since I was a kid, I’ve always twisted from the cellophane, not the lollipop.
”But apparently, if you hold a lollipop and twist [the stick] it opens easier.”
Stunned, the viral TikToker gave the quick fix a go – and was gobsmacked when he realised it worked a treat.
Within a second, the plastic wrapper came off with no faff – and Sid was able to enjoy the sugary treat, as close to 1,800 people flooded to comments.
Since being uploaded just two days ago, the clip has taken the internet by storm, winning Sid more than 3.8million views, over 261k likes and more than 19k shares.
One mum said: ”my 4yr old taught me that…. the disappointment I felt in myself.”
Another chuckled: ”So many years of teeth and frustration.”
”I just gasped the gaspiest gasp I could of gasped,” a third was lost for words.
However, whilst the trick is sure to come in handy for many, not everyone was entirely convinced – as some thought one brand in particular had made their lollipops a mission to unwrap.
”That doesn’t work for Chupa Chups, especially the mini ones,” a person said.
”except Chupa Chups, they don’t want anyone getting in,” a viewer agreed.
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The company was founded in 1958 by Spaniard Enric Bernat but is now owned by the Italian-Dutch multinational company Perfetti Van Melle.
In the early days of the company, the famed surrealist painter Salvador Dali was approached to come up with a new logo for the sweets.
The Catalan artist had found worldwide fame as a leading figure in the artistic movement and is best known for his melting clocks in The Persistence of Memory.
In 1969 though he came up with the new design which quickly became recognisable for the brand.
BBC’s programme Modern Masters: Dali said: “The result became as instantly recognisable as his melting clocks.
“Dali incorporated the Chupa Chups name into a brightly coloured daisy shape.
“Always keenly aware of branding, Dali suggested that the logo be placed on top of the lolly instead of the side so that it could always be seen intact.”
The brand got its name from the Spanish verb chupar, meaning “to suck”.
In an obituary of Enric Bernat, he was quoted as saying: “I saw sweets didn’t suit their main consumers, children. They got their hands sticky and ran into trouble with their parents. So I stuck a sweet on a stick.”
Its first marketing campaign was the logo with the slogan “És rodó i dura molt, Chupa Chups,” which translates from Catalan as the rather dull, “It’s round and long-lasting.”
The brand tried to attract more adult consumers in the 1980s with the anti-smoking slogan “Smoke Chupa Chups”.
It currently uses the slogan “Stop smoking, start sucking” and some packaging is designed as a parody for actual cigarette packets.
The packaging parodies the mandatory black and white health warning labels with the phrase “Sucking does not kill.”
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