For over a year, I have been on a quest to sell a bunch of my stuff to make room in my closet—and, in the process, earn money for more stuff.
After all these months and dozens of trips to the post office, here's what I've learned about buying and selling online and which apps I recommend most.
Here are my tips to get you started.
On the other hand, don’t list something if you really want it out of the house. You can’t determine how fast something will sell, even if you undervalue it in price and promote it on the apps every day. If waiting for something to sell impedes your decluttering, consider a brick-and-mortar consignment shop if the item is truly valuable—or just donate it.
Take a lot of pictures. You don’t need fancy lighting or a backdrop, but I at least try to set my wares on a nice rug and keep other stuff out of the frame. Take pictures from a few angles, close-up photos of any damage, and a shot of the date stamp or serial number if it’s a luxury or high-end piece. Tags, defining features, and details are important to include. (If you don't do this upfront, be prepared for potential buyers to ask for them later.)
Always search for the item you’re selling to see what other people are selling theirs for. If yours is of comparable quality, consider listing it for a little less than your competitors to get it sold faster.
Finally, and perhaps most importantly, be wary of scams. This applies more to you if you're buying something than if you're selling, but as a general rule, never communicate with anyone off-app, let alone conduct transactions that way. These apps are reputable and well-run. Anyone claiming they're having trouble with the payment system is almost certainly lying to you. All of the apps I highlight here have quality customer service and are available to help you if you're sold a counterfeit item or encounter a buyer who is lying about the condition of the thing you sold, but you need to conduct your transactions on the app for them to be able to render service.
The first app you need is Vendoo
Having your goods for sale across multiple platforms is helpful because, while there are a lot of shoppers who peruse multiple apps, each one also has a pretty dedicated fanbase that only uses one specific marketplace. By cross-listing, you increase your chances of a potential buyer running across your item.
Vendoo and PrimeLister both cost money—about $30 per month, depending on the services you need—but, in my experience, are worth it for boosting sales and making this process easy.
The best apps to sell clothes and accessories
Poshmark: Best for selling pretty much anything
When you sell on Poshmark, you keep 80% of your sales as long as they're over $15. For anything under $15, you pay the app a fee of $2.95. On this app, buyers can offer lower prices than what you’re listing your item for and you’re free to accept or decline their offers.
Creating a listing is very easy if you're doing it in-app, not using a third-party service like Vendoo. Upload your photos, fill out a form that includes simple details like size, brand, original price, and asking price, and you're good to go.
If there’s a downside to Poshmark, it’s that you do need to be pretty active and engaged. Offers expire after 24 hours, you can only share listings to a party when the party is happening, and users expect timely responses to their comments.
Credit: Lindsey EllefsonIn my experience, selling higher-end items on Poshmark is hit or miss. Yes, I've done it, but people on there are shopping for all kinds of things. I mostly buy baseball jerseys there and save my own luxury resale browsing for other apps. Poshmark doesn't authenticate designer goods the way other dedicated luxury apps do, so buyers are less confident and more likely to lowball you to make up for their lack of faith in your wares. If you have mid-tier stuff, like Lululemon, Uggs, or Skims, Poshmark is going to be especially handy for you.
Vestiaire Collective: Best for higher-end items to maximize profits
Vestiaire Collective is meant for higher-end items, which usually means luxury goods, but I’ve seen it include plenty of other quality stuff, like Gymshark. Where this one shines is its authentication process. Much of the time, items you sell will be shipped straight to VC, where a staffer will authenticate them and send them out to the buyer. This extra security is great, especially for really high-ticket items, and VC has low selling fees: You pay 10% on every sale, plus a 3% payment processing fee. You don’t get charged on your first one, either, as long as it’s below $2,000.
VC often runs specials, too, where where you'll pay no seller’s fees on certain brands, for example. Like Poshmark, buyers can send offers, but here, you have two days to accept, decline, or counter them, rather than one. One difference that can throw a bit of a learning curveball is that once you accept an offer, the buyer has to make the purchase. On Poshmark, a buyer who sends an offer agrees that if you accept it, their balance or card is charged. On VC, just because you accept the low price does not mean you've made the sale. The buyer then has two more days to decide if they want to go through with it. Selling on VC, in my experience, is a much slower process than other apps, especially because of the extra time required for in-person authentication.
Credit: Lindsey EllefsonIt's worth noting that VC is the most global app on my list. People around the world buy and sell on here, which is awesome because it really broadens the market from which you can purchase and the population to which you can sell, but not-so-awesome because global shipping certainly takes a while. If you buy, don't expect your item to come in quickly—and if you sell, don't expect your money to come in quickly.
TheRealReal: Best for fancier stuff you just want out of your house
TheRealReal is only for designer, luxury items, and it operates more like a consignment store than direct selling. How much you actually make depends on your “loyalty tier” at the time of sale, so if you’re just starting out, you get 55% commission on anything sold for more than $195. If you earn $1,500 in annual net sales, you move up to a new tier and earn more. You can also just fork your goods over to TRR in exchange for site credit and let them sell as they will. I won’t lie: It’s a little confusing, so only go with this one if you have really expensive items to sell that require authentication and can still bring in a hefty chunk of cash, even with fees.
I use this app almost exclusively as a buyer, not a seller. Since TRR is in charge of the prices, a lot of really nice things inevitably go on a deep discount if they don't get sold quickly. If you want a quality piece that you can wear for a little and then resell, try looking here.
Credit: Lindsey EllefsonDepop: Best for getting rid of anything you have, from mall finds to more luxe items
Depop is another site where you can sell anything. It can be fancy, it can be basic, it can be handmade—you can sell whatever. You don’t pay a listing fee, but you pay a 10% fee for everything you sell. That’s it. It’s super straightforward, and Depop helps you fill out the listing by populating suggestions based on your pictures and text inputs. This speeds up the process so you’re not spending five minutes on every listing, pulling brand names and sizes from drop-down menus. You can offer likers discounts and, like Poshmark and VC, field offers from potential buyers.
Credit: Lindsey EllefsonAlso prominent are truly basic things, like Forever 21 tops. You may not think the fast-fashion, mall-bought shirts clogging up your closet are worth trying to sell, but you'd be very surprised. Someone out there may want them, so try listing them on Depop before donating or tossing them. Set a hard deadline for yourself, though. If it doesn't sell in, say, two weeks, get rid of it another way. Again, selling is awesome, but not if it stops you from effectively decluttering. Read my full Depop review here.
Best for set-it-and-forget it sales: Mercari
Remarkably, Mercari will even handle your discounting for you, which is something you have to do manually on the other apps or else recruit a third-party service like PoshLister to manage for you. When you finish creating a listing, just toggle on "Smart Pricing," set a minimum you'd be willing to accept for the product, and do nothing else. Over time, if it doesn't sell, Mercari will incrementally lower the price until it hits that minimum you set. Of all the apps here, this one is the most hands-off from beginning to end.
Credit: Lindsey EllefsonIf you're a seller, you might want to keep that in mind and, unfortunately, lower some of your prices to make your wares more appealing in light of these price increases. You also need to keep in mind the fees you'll pay on the sale. Mercari takes a 10% cut of your earnings and, depending on whether you elected to offer "free shipping" to buyers, you'll could also have to pay around $9 for the shipping cost. Some good news is that you can spend your balance in-app, which you know I'm a big fan of. Read my full Mercari review here.
Honorable mention: Rent your clothes out on Pickle
There are three ways you can rent out your stuff on Pickle: You can arrange a meetup with a renter and hand it off in person, the renter can pay a $3 fee for a courier to transport your item to and from their location, or you can ship your goods wherever the other person is in the country. Meetups really only work in large metro areas, but with the shipping option—and because the courier system runs through established apps like Uber Eats and Doordash—Pickle works surprisingly well even in far-flung areas. During a recent interview, the app's cofounder also let me know that it's hoping to broaden the scope of Pickle's marketplace offerings soon, too, so you could rent out musical instruments, camera equipment, or whatever goods you have lying around.
Credit: Lindsey EllefsonPickle is really helpful if you're starting to declutter because it is comparable to a purgatory box, or a space you put something if you're not quite sure you're ready to get rid of it. You can experience what life is like without immediate access to that item and you may even find you didn't miss it. In that case, list it on one of the apps above. Notably, Pickle also allows you to sell your stuff. All you have to do is indicate an item is for sale in its rental listing. Read my full Pickle review here.
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