The reality star and entrepreneur took to Instagram on Tuesday, Feb. 18, to share the big news: Kardashian's best-selling shapewear brand, Skims, is collaborating with Nike for an all new line.
"Introducing NikeSKIMS," Kardashian captioned an image of the label's logo. "A new brand coming this spring for the body obsessed. Designed to sculpt and engineered to perform."
View the original article to see embedded media.
"Idk what is this but I need it," wrote one person.
"you’re a genius," another commenter declared.
"Nike and Skims share a deep commitment to innovation, inclusivity, and pushing boundaries, driven by an unwavering belief in the power of women," Kardashian said in a press release shared with USA Today.
The first NikeSkims collection is scheduled for launch this spring, with a global release to follow in 2026.
According to CNN, Nike has struggled over the past year, reporting an 8% drop in sales in its most recent quarter. Following the Kardashian news, however, shares reportedly rose by nearly 3% in early trading.
Next: Kim Kardashian Admits She's "Conflicted" on Daughter North's Career: "It's Like Her or Me"
Read More Details
Finally We wish PressBee provided you with enough information of ( Kim Kardashian's Latest Career Update Has Fans Declaring 'You're a Genius' )
Also on site :