One more record for Netflix’s South Korean hit. Between December 23 and 29, 2024, Squid Game accumulated a staggering total of 4.9 billion minutes viewed, according to figures from Nielsen, relayed by Variety. This figure includes viewings of the second season, available since December 26, 2024, as well as those of the first season. Of the 16 episodes available in total, the second season accounted for over 4 billion of these minutes viewed during its first week on the platform.
Since its return, Squid Game has been racking up records. The most-watched international series in India, the third most-watched series on Netflix, the South Korean drama has also achieved the best launch in the platform’s history.
The success of Squid Game is part of a wider trend where non-English content is increasingly captivating Netflix subscribers.
Seven other film and TV titles exceeded the billion-minutes-viewed mark during this period. Among them, Netflix’s romantic series Virgin River totaled 2.2 billion minutes viewed over 64 episodes, the Christmas movie Red One starring Dwayne Johnson on Prime Video reached 1.8 billion, and he thriller Carry-On accumulated 1.5 billion minutes viewed. Other titles such as The Six Triple Eight, Bluey, Landman” and The Equalizer also passed the billion minutes viewed mark. – ETX Sudio
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