With a background in classical music, Peach Luffe’s expertise on the violin immediately makes him stand out from the pack, allowing him to craft detailed, layered compositions that take his strain of dreamy pop into completely immersive territory. For the new record, Jong uses this strength to help listeners nurture their inner child with his unique, whimsical sound.
Known for his unique blend of dream-pop and K-indie, Jong leverages his classical foundation to craft lush soundscapes that transport listeners. Peach Luffe began as a solo project in Lee’s bedroom during the pandemic and slowly grew to be a full band with numerous collaborators.
Spotify also selected him for a billboard in Toronto’s Dundas Square for Asian Heritage Month in May of 2023 and again in March with the release of Honey. Before that, his 2020 single Shimmer was featured in the 2022 film Swearing Jar and received attention in Korean advertisements.
“I have listened to K-Indie music since I was younger and it is exciting to see it get more popular. It makes me wonder what is next,” he recalled, always searching for new ways to expand what is possible in the genre.
Despite being based halfway across the globe, Peach Luffe's Top 10 Streaming Markets worldwide include Malaysia, Indonesia, the Philippines and Thailand.
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