Inside ‘Project Black Walnut’ that sheds light on how Google thinks about Apple’s ad business ...Middle East

Apple, which avoided the ad business for years, might finally be getting serious about it. Or will they? Google would like to know. You can see how Google strategists are gaming out Apple’s ad ambitions in a newly surfaced document. Apple used to hate the ad business. Now, it looks like it’s taking it more […] The post Inside ‘Project Black Walnut’ that sheds light on how Google thinks about Apple’s ad business appeared first on NY Times News Today.

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