Spend less this holiday shopping season by outsmarting common sales strategies ...Middle East

Stores display prices ending in 99, 98 or 95 to make prices appear lower: $9.99 is perceived as “$9 and change,” rather than $10. It’s not the “99″ or “95″ at the end of the price that affects us. It’s that shoppers pay most attention to the left-most numbers in a price; $199 seems a […] The post Spend less this holiday shopping season by outsmarting common sales strategies appeared first on NY Times News Today.

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