The Year’s Biggest Headlines in the Business of Sports ...Middle East

It was a transformational year. Deion Sanders turned Boulder into Hollywood. Las Vegas emerged as the next sports capital, and its newest attraction became its most fascinating landmark. Taylor Swift entered the NFL consciousness, and Lionel Messi made MLS matter. Saudi Arabia splurged on sports, streaming giants invaded live games, and the Pac-12 blew up. Shohei Ohtani hit a $700 million homer, too, though he’ll only be paid $46 million per year (more on that later). Elsewhere, cryptocurrency took a nosedive, media rights got a facelift, and ESPN had its own plot twist.  Here are the earth-moving moments that defined 2023: The year the Prime Effect took over Boulder  Every fan and media p

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