Duke unveils JiVE’s vibrant summer campaign ‘JiVE with …’ – DUKE ...Middle East

Leading full-service advertising agency, Duke, has proudly announced the launch of JiVE’s summer campaign, ‘JiVE with …’ launched at an event hosted at the historic Castle of Good Hope. The campaign features creative executions across various platforms, including radio, social media, and out-of-home (OOH). Doug Larter, creative director at Duke, shared his enthusiasm for the campaign, stating: “As a brand, JiVE is all about inclusivity and community. This summer, we seized an opportunity to broaden our audience reach and craft a campaign that celebrates something truly unique – the incredible nicknames of the Cape. It means that JiVE now has a bottle with everyone’s ‘real’ name on it – ‘c

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