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How an Egyptian Teenager Turned her Hobby Into an Eco-Friendly Business ...Egypt
Photo credit: Nouks Only 17 years of age, Nour Louis admires art in all its forms. When like many other high school students she found her everyday life suddenly changed by the lockdown that came with the COVID-19 pandemic, a new door of creativity opened to her. With a special fondness for the iconic blue ‘evil eye’, one of Louis’ favorite hobbies is making beaded accessories. And so, at the height of the pandemic in June 2021, she saw an opportunity and took it. “I wanted this hobby to become a professional business,” says Louis. Thus, the local small business Nouks was born. Starting small with the beaded accessories that had led her down the road of selling handmade items, Louis slowly g
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